Social media popularity is unmatched. Social media is constantly evolving and growing platform. According to a recent study by sprout social there are 3.96 billion users on all the social media platform around the globe. Mostly younger generations, the age group between 18-26 years and quite handy with the usage of these social media platforms. People can showcase their inner talents on the internet with the easy accessibility and usage of these social media platforms.
These virtual platform prove to be good source of earning as well. This blog, specially curated for those people who are content creator or business holders on these social networking sites and wants to earn through their content. As the name of the Blog suggest “How social media can help you to earn?” I will be explaining the ways by which you can earn through these social media platforms.
Table of Contents
What is Social media?
Social media is a communal platform where people can create, share, exchange ideas and information virtually. Humans are social creature, we need community interaction to survive and procreate, and it is basic need for us. As the human evolves, and we saw numerous brilliant innovations in the technology over the past decades, now we can easily interact with the people who are at the opposite side of globe.
It all happens because of the technological advancement and introduction of internet. Through social media, people can easily interact with each other virtually. Social media provides voice for those people who want to be heard or recognized by the masses. Some of the most popular social media platform are Facebook, Whatsapp, Instagram, YouTube, twitter, Reddit, LinkedIn.
Why Social media for earning?
Yes, you can earn through social media, this fact seems apprehensive but as you progress reading this blog your all doubts will be sorted. You know as existing business owner you can expand your business to its fullest potential and make it big by wisely using social media platforms or if you are an individual content creator you can increase your popularity through this social media sites and generate a hefty revenue every month.
According to the survey done by HypeAuditor, it is found that Instagram influencers earn $2,970 per month by average working 28.7 hours per week. E-Commerce makes direct sales possible through social media sites like Facebook and Instagram. As a micro-influencer, you can easily make money through social media site even if have 1K follower base.
You can also connect with us through our social media platform on Facebook, Instagram, twitter, telegram and YouTube.
How Social Media can help you to earn?
With the help of social media sites you can earn money easily. Mostly there are two types of individuals on social media, first are the content creators and the second are the brands. In this blog, I have curated the some tips you need to use for gaining a good revenue from your social media handles.
How to earn money on social media as a content creator?
If you don’t have an official business, don’t worry you still make money through your social media handle. You just need few followers, spare time and creative ideas. You can earn money on social media as a content creator by following below tips:-
1. Brand Partnership
Brand partnership to create social media content is an excellent way of earning money. Working with brands is a great way to legitimize yourself and poses as professional to the other partners. There are numerous content creators who gain success through the brand collaboration. Social media often used as a side gig to supplement the full-time income. When you partnered with a brand make sure work according the brands’ priorities i.e.
- Personal usage of the product by the influencer.
- Content quality
- Authenticity
- Your followers
- Demographics of audience
2. Affiliate marketing
By becoming an Affiliate you can earn money for recommending products and services on your social media handles. You will get commission by the companies for every sale you refer to the business. You can be an affiliate marketer and share your unique referral code linked to your post and earn money through it. Many social media influencers frequently shares affiliate codes of the brand deals. They earn money in exchange for the every purchase, a customer done using that affiliate code.
3. Selling your own Merch
You can turn yourself easily as a branded mercendise, if you have strong and loyal social media following, because social media is excellent tool to promote your products. It’s quite simple to start your own branding, you can easily outsource everything like product design, print-demand supplies, shipping services etc. By selling your own merch, you can generate a good revenue every month without any hassle.
4. Premium service offers
You can sell coaching and consulting service on the social media platform. You can monetize these service based business and earn a stable revenue from it.
5. Membership program
People get attracted towards your social media platform when you provide them some exclusivity. Membership program offer such exclusivity to your followers. Memberships either be product-based or service-oriented or sometimes both. You can also offer community based membership to build connections and sell your favorite curated products.
How to earn money on social media as a Brand?
If you want to evolve your brand into huge name in the market, social media is an excellent way to do so. You can easily make money as a brand through social media. Social media is a platform where you can promote your products and connect with customers. A perfect place for E-commerce activities. You can earn money on social media as a brand by following these tips below:-
1. Special offers and sales promotions
You can attract the audience by promoting special sales offers, provides them discount, giveaways. You can offer codes in exchange of email sign-up which help in increasing your social media engagement.
2. Highlighting the best customer
UGC (user-generated content) is an excellent idea to increase your sales on social media, it gives you an easy access to the content and you can tag featured products on the social commerce sales. Create your brand hashtag and include it on your all social media handles. Promote your social presence on website too. Give your followers/consumers a reason to share your products.
3. Exciting product launches
Social media provides a perfect platform to create anticipation for new product launches. You can present your brand in front of millions of customers with the right blend of influencer, paid and organic post. Create a buzz around on social media for your new product launch and attract the audience towards your brand. It will give boost to sales means more revenue.
4. Direct sales
Social commerce is medium that allow the people to make purchases on social media platform without visiting that E-commerce site. As a brand it’s a great opportunity to make money online because people are eager about the brands post their content on the social media sites. As a brand you can sync your social media handles storefronts and you can sale directly through it.
5. Collab with creators
Collaborating with the creators put your brand on the pedestal. It attracts new targeted audiences. Partner with the creators who are suitable for your brand aesthetics provides a boost to your business. These models, influencers or content creators promote your products in front of their followers which in return increase your sales. A big-budget is not a necessity in collaborating with the creators because there are some micro-influencers who will accept free products in form of payment.
Conclusion
Social media proves boon to society but it can easily turn into curse when not uses in correct manner. So it is our responsibility to use in a secure way. If you are a content creator or a business owner, social media is good medium for promoting your services and product on the online platform. Do not run behind earning money only, first build your brand and content. Hard work and consistency are key to success. First you have to build a loyal and engaged audience. Offer them values then expect money from them in return.
I hope this blog is helpful in explaining about “How Social media can help you to earn”. You can follow the above tips strategically and build your brand or your content as an individual creator and made it as your permanent income source.
FAQs
It is witnessed that TikTok is fastest growing social media platform with 40% growth rate in 2022.
The first social media platform is SixDegrees.com which is introduced in 1997, you could create a profile page, connection list, and send messages within the network.
Some of famous social media platform like Facebook, Instagram and whatsapp are owned by the Meta group and Betadance owns TikTok.
Facebook, Instagarm, YouTube, LinkedIn, Printerest are some of the best social media platform for business promotion.
Social media marketing is a type of Internet marketing where you use social media apps as marketing tools and connect with audience, build your brand and increase your sales.
Indian influencer usually make 15k-25k from their each social media post and from one brand deal is upto 15k-5 lakhs.
Average salary of a social media handler in India is around 2.1 lakhs per annum.